Creative Digital Media Production (BTEC)

Course outline

Learners study the digital processes, techniques and skills needed to progress within this dynamic sector. The qualification of communication and planning skills needed for further study of the creative media sector. Learners work in teams and individually to develop media projects in areas such as film, design and publishing.

There are four units of mandatory content where learners study how to:

• analyse media to better understand audiences and clients,
• communicate and present their ideas,
• plan and prepare media projects,
• develop the skills to work effectively in teams.

The optional production units introduce learners to various media sectors and genres and enable them to make an informed choice when looking to progress to the next stage of learning.

Opportunities beyond the classroom

• Trips to Sky Academy
• Lecture visits to the BFI Southbank
• Whole school media projects, clubs and competitions

Course requirements (GCSE grades/interests)

• Grade 4 or above in GCSE English Language is desirable but not essential
• An interest in the media is essential

Assessment

There are six units to be completed in total with two consisting of externally marked components.

Coursework

Four coursework units must be completed but there is flexibility in the area chosen with everything from Magazine Design to Fictional Film production on offer.

External assessments

Exam – one two hour exam on Media Representations

Controlled assessment – Responding to a Commission

Higher education courses linked to the subject

Media Studies, Communication Studies, Film Studies, Marketing, Animation, Digital Media, Advertising, Film Production and Cinematography, Scriptwriting.

Careers linked to the subject

Applications developer, broadcast journalist, digital marketer, editorial assistant/editor, film/TV producer, newspaper journalist, media planner, researcher or distributor, sound technician.